Designing MySide’s app to empower creators, monetize content, and enable anonymous interaction

Designing MySide’s app to empower creators, monetize content, and enable anonymous interaction

Designing MySide’s app to empower creators, monetize content, and enable anonymous interaction

Client Overview and Project Request

Client Overview and Project Request

Client Overview and Project Request

A government contracting firm approached our team to develop the MySide app, a social media platform intended for a select, private community of users.

A government contracting firm approached our team to develop the MySide app, a social media platform intended for a select, private community of users.

A government contracting firm approached our team to develop the MySide app, a social media platform intended for a select, private community of users.

THE PROBLEM

THE PROBLEM

THE PROBLEM

The organization lacks an app that incorporates mainstream social media features while ensuring secure and decentralized chat messaging as well as the capability for users to monetize their content and maintain control over their privacy and data.

The organization lacks an app that incorporates mainstream social media features while ensuring secure and decentralized chat messaging as well as the capability for users to monetize their content and maintain control over their privacy and data.

The organization lacks an app that incorporates mainstream social media features while ensuring secure and decentralized chat messaging as well as the capability for users to monetize their content and maintain control over their privacy and data.

MY ROLE & THE TEAM

MY ROLE & THE TEAM

MY ROLE & THE TEAM

UX/UI designer

UX/UI designer

UX/UI designer

I was incorporated to the product design team during the middle design phase of the project. Scrum methodology was applied and we maintained direct, constant communication with the development team, the project manager, and stakeholders.

I was incorporated to the product design team during the middle design phase of the project. Scrum methodology was applied and we maintained direct, constant communication with the development team, the project manager, and stakeholders.

I was incorporated to the product design team during the middle design phase of the project. Scrum methodology was applied and we maintained direct, constant communication with the development team, the project manager, and stakeholders.

MY RESPONSIBILITIES

MY RESPONSIBILITIES

MY RESPONSIBILITIES

These were my main responsibilities as UX/UI designer on the product design team:

These were my main responsibilities as UX/UI designer on the product design team:

These were my main responsibilities as UX/UI designer on the product design team:

Created and kept updated the design documentation.

Created and kept updated the design documentation.

Created and kept updated the design documentation.

Ensured responsive designs for various devices and screen sizes.

Ensured responsive designs for various devices and screen sizes.

Ensured responsive designs for various devices and screen sizes.

Maintained design quality control in the development of the product.

Maintained design quality control in the development of the product.

Maintained design quality control in the development of the product.

Perform usability testing to gather feedback and refine designs.

Perform usability testing to gather feedback and refine designs.

Perform usability testing to gather feedback and refine designs.

Regularly meet with stakeholders to discuss progress, gather feedback, and adjust design strategies as needed.

Regularly meet with stakeholders to discuss progress, gather feedback, and adjust design strategies as needed.

Regularly meet with stakeholders to discuss progress, gather feedback, and adjust design strategies as needed.

Product challenges

Product challenges

Product challenges

CONTROLLED FREEDOM

CONTROLLED FREEDOM

CONTROLLED FREEDOM

Reaching agreement with the team and stakeholders on what actions users could take in anonymous mode was difficult. At the same time, we needed to create effective content moderation tools and policies to manage user-generated content, making sure community standards were maintained without limiting freedom of expression.

Reaching agreement with the team and stakeholders on what actions users could take in anonymous mode was difficult. At the same time, we needed to create effective content moderation tools and policies to manage user-generated content, making sure community standards were maintained without limiting freedom of expression.

Reaching agreement with the team and stakeholders on what actions users could take in anonymous mode was difficult. At the same time, we needed to create effective content moderation tools and policies to manage user-generated content, making sure community standards were maintained without limiting freedom of expression.

REBRANDING

REBRANDING

REBRANDING

Having completed three-quarters of the project, the client’s management team changed, along with their marketing team, which proposed new branding and redefined the target audience. These modifications significantly impacted the UI and front-end development, necessitating numerous adjustments to the design system to align with the client’s new vision.

Having completed three-quarters of the project, the client’s management team changed, along with their marketing team, which proposed new branding and redefined the target audience. These modifications significantly impacted the UI and front-end development, necessitating numerous adjustments to the design system to align with the client’s new vision.

Having completed three-quarters of the project, the client’s management team changed, along with their marketing team, which proposed new branding and redefined the target audience. These modifications significantly impacted the UI and front-end development, necessitating numerous adjustments to the design system to align with the client’s new vision.

Select a version

VERSION 1

VERSION 2

Select a version

VERSION 1

VERSION 2

Select a version

VERSION 1

VERSION 2

Product main features

Product main features

Product main features

Secure messaging

Monetization

Visitor analytics

Anonymous mode

Secure messaging

Monetization

Visitor analytics

Anonymous mode

Secure messaging

Monetization

Visitor analytics

Anonymous mode

Group management

Multi-media upload

Color themes

Dark theme

Group management

Multi-media upload

Color themes

Dark theme

Group management

Multi-media upload

Color themes

Dark theme

Users can create and search for interest-based groups, with membership available for free or via subscription. Group creators manage fees and set privacy levels for member interactions.

Users can activate anonymous mode to create content and interact without revealing their identity, keeping their personal information private whenever they choose.

Individuals can choose to use the app in either light or dark mode, as well as select their preferred accent color.

Users can create and search for interest-based groups, with membership available for free or via subscription. Group creators manage fees and set privacy levels for member interactions.

Individuals can choose to use the app in either light or dark mode, as well as select their preferred accent color.

Users can activate anonymous mode to create content and interact without revealing their identity, keeping their personal information private whenever they choose.

Users can create and search for interest-based groups, with membership available for free or via subscription. Group creators manage fees and set privacy levels for member interactions.

Individuals can choose to use the app in either light or dark mode, as well as select their preferred accent color.

Users can activate anonymous mode to create content and interact without revealing their identity, keeping their personal information private whenever they choose.

Thank you, for scrolling all along✨

Thank you, for scrolling all along✨

Thank you, for scrolling all along✨

2025

2025